An American Family Returns to the Table; New York Times, 1/28/14

Stuart Elliott, New York Times; An American Family Returns to the Table:

"A brand that garnered brickbats — and bouquets — last year for its take on modern family life is returning with another 30-second parable about diversity, this time during Super Bowl XLVIII, the year’s biggest showcase for advertising.

The brand is Cheerios cereal, which introduced in May a commercial featuring an interracial family that unexpectedly generated an outpouring of vituperative online remarks. Instead of shying away from the controversy, the maker of Cheerios, General Mills, has decided to bring out a sequel during this Sunday’s championship game, probably in the first half."